First Site Launch of the New Year: Hodara Properties
One of Forbes' 30 Under 30 Chooses Boston Logic's Sequoia System to Propel His Business Online
Congratulations to Owner Alex Hodara and his team on their new Sequoia website- Boston Logic's first site launch of the New Year! At age 23, in January of 2009, Alex started what CNBC coined "the first student run real estate brokerage"- quickly growing from 4 rental agents showing apartments for just a few landlords, to 12 agents showing apartments for over 100 landlords in the greater Boston area. Hodara has recently been featured in Forbes' 30 Under 30 rising stars and 'disrupters' in the Real Estate category, and was honored by Businessweek last year as one of America's Best Young Entrepreneurs.
Hodara told Boston Logic that his website was simply not producing leads and lacked the user utilities to do so. He wanted a new site that would compliment his personal brand and reputation, act as a strong foundation for his rapid business growth, and continue to propel his success in a competitive online marketplace. Hodara chose our Modified Website Design Theme, backed by the Sequoia platform's specially integrated YouGotListings, Town Pages, and interactive search map.
Schedule a no-pressure demo today to learn more about how Boston Logic's cutting-edge website design, Sequoia software platform, and online marketing services can take your real estate business to the next level!
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Posted on January 4, 2012 Filed Under Boston Logic News, Boston Logic Products, Boston Logic Services, Business and Entrepreneurship, New Website Launches, Real Estate Software, Real Estate Web Design, Real Estate Website Design, Real Estate Website Features, Real Estate Websites, Sequoia Real Estate Solutions, Sequoia Real Estate Solutions, What's New | Leave a Comment
How To Promote Your New Website: Part 3
If you've been tuned into to our special three part client consult on how to promote your new website, you've already got 2/3 of
your strategy in the bag and ready to put into action:
1) Get savvy with online techniques- utilize and employ social media applications, tools, and SEO tactics
2) Think outside of the box- draw attention to your website with creative marketing and outbound communication
Last, but certainly not least, let's talk about some traditional and new methods of reaching your audience offline...
Business Cards & Stationary
If you were thinking that your company logo, business cards, or stationary could use a facelift (or you don’t have any yet) you’ll want to make sure that you have consistent branding throughout your collateral that compliments the theme and design of your new website.
Now’s your chance to decide on new branding, such as color schemes, fonts, and logos! Boston Logic’s design team can help. You’ll want to try to coordinate the launch of the new site with the printing of your newly branded collateral so you’ll have it ready to go for a strong, unified launch.
QR Codes
Show off how hip you are by adding a QR code to the back of your business cards, in printed advertisements, on ‘Open House’ & ‘For Sale’ signs, event signage, etc. that lead users to your website when scanned on their smart phones.
The Sequoia System adds QR Codes to your Listing Sheets and Showing Sheets.
Conferences & Events
If you're attending trade shows or conferences, be sure to have a monitor up at your booth showing off the new site. If you are speaking or presenting at an event, you can announce it at the end of your talk directing the audience to contact you after the event. Make sure you’ve got signage and handouts with your new website URL and/ or QR codes leading to pages on your site.
Your Office Windows & Reception Area
If your company has an office, or multiple office locations, you can put signage in your windows announcing the new site. Leave extra trade show brochures in your reception area for visitors to take with them when they leave, and hopefully they will re-visit your site.
Host a Party!
If you’re an established company or have a large list of contacts, host a launch party to thank loyal customers- celebrate the new website during the party on a projector or during a speech, etc.
Make a Facebook Event to promote your actual launch party if you’re having one. If not, consider hosting a Virtual Launch Party and make an Event for that! Just like a newsletter announcement, you’ll want to include an intriguing image and highlight the coolest elements about the new website. A little incentive to visit the site/attend the [virtual] party is a good idea, too! It has to be fun and creative or people will look at your communication as spam.
Press Releases
You could do a traditional press release along with self-promoting your blog about the website launch, but your new website alone may not be deemed news-worthy by bigger outlets, so make sure you submit your press release to industry-specific news publications or magazines, as well as or local newspapers and business journals.
If your press release is published, be sure to announce, share, Re-tweet, and link to the publications that feature your website on your various social media sites (i.e Twitter, LinkedIn, and Facebook) as a way of saying ‘thank you’ and getting that content more attention.
The After Math -- Your Content Strategy & Schedule
If you’ve ever attended a Boston Logic LogicClassroom, you know that we always preach ‘Content is King’ when it comes to developing your brand online, and increasing your website traffic, lead generation and search engine ranking. Once the initial fan-fair of your new website announcement dies down, you’ll want to ensure you are enticing people to continue to visit your website!
This means you’ll want to come up with a Content Creation Strategy (i.e. a plan to write Town Pages for all the areas you serve, or to create a section of your site with Buyer or Seller Resources, etc.), and blogging schedule for your internal team. I’d suggest blogging about twice per week (more if you have the time and resources!) when you first launch your site so that you are generating fresh, keyword-rich content regularly.
Informative, entertaining, and useful blogs are the most popular blogs. Consider writing downloadable ‘White Papers’ that your potential clients would want to read, and require an email address to download the content to capture more leads.
Research proves, blogging regularly to create fresh content for your site will encourage people to come back and increase your search engine ranking and lead capture.
If you just launched a new website and you have any additional questions or comments- don't hesitate to reach out to our team of marketing experts!
New ideas or success stories of what's working? We'll take those too!
And if you're stuck in a rut with your current website provider, and you're now realizing the benefits of having a great platform and design to help grow your business online- contact us today for a no-pressure consultation
Good luck!
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Posted on August 31, 2011 Filed Under Boston Logic Products, Boston Logic Services, New Website Launches, Real Estate Software, Real Estate Web Design, Real Estate Web Site, Real Estate Website Design, Real Estate Website Features, Real Estate Websites, Website Design | Leave a Comment
How To Promote Your New Website: Part I
TIPS FOR INCREASING TRAFFIC
Special Three Part Client Consult
YOU’VE GOT A NEW WEBSITE- CONGRATS!
Every day Boston Logic helps Real Estate brokerages and independent real estate agents leverage the web in promoting their services and listings online to help them generate more leads- and ultimately, close more deals. Being a seasoned leader in the real estate technology space, we know that your success in competing for business online is tied to the usability and value of your website to your potential clients, as well as how easily your website can be found on and off-line.
And this is precisely why you, our clients, come to us. You recognize the value of having a best-in-class website that provides user-friendly features that buyers and renters want- like advanced MLS search options, the ability to save and “favorite” properties, live chat with agents, and more- all bound by our powerful Sequoia system– served with accessible, friendly product training and support. (We really don’t mean to toot our own horn!) But now that you're armed with great technology and tools…
HOW DO YOU GET YOUR NEW WEBSITE NOTICED?
We get lots of requests from our clients for suggestions on what to do to market their new (or newly redesigned & upgraded) website. I thought others would find this list of suggestions helpful. I’ve included a lot of low-cost options, things you can do before and after your new website launches, as well as long-term strategies to increase traffic to your site.
ONLINE TECHNIQUES – SOCIAL MEDIA & SEARCH MARKETING
Company Facebook Page
Be sure to add the URL to your website (and your other social media profiles, for that matter) on your company’s Facebook Fan Page’s Info Tab. Make announcements about the new website when it’s ‘coming soon’ and when it launches. Post screen shots in your Facebook Page Photos and ask your followers for feedback!
Employee’s Facebook Profiles
Employees can link to the Company Fan Page in their personal Facebook profiles in the ‘Employment’ section of their bios. Over time, this will encourage their social network to visit your company Facebook Page, and then lead those people to your website. Have your employees review this helpful LogicClassroom presentation about Facebook Privacy Settings, too!
Company & Employee Twitter Profiles
If you don’t have a company Twitter, create one! Add a link to the website in the profile. Just like on Facebook, you’ll want to make ‘coming soon’ announcements, and link to the site when it’s live and ASK for feedback and/ or a Retweet! Consider sending a Direct Message to important followers. If you change your Twitter handle, make sure to keep the old one in the profile bio for a prolonged period of time so if people do a search for your old Twitter name, they can still find you.
Encourage employees to engage with the Company Twitter account (@mentions), retweet announcements about the new website, etc. If they want to include something about their position at the company in their Twitter bios, encourage that too because it will give you exposure to their social network. Just be sure to have a clear Guidelines Policy in place so your employees know what is/ isn’t allowed if they are representing the company online. I’ve seen a lot of Twitter profiles that say things like “CEO at XYZ Company, opinions are my own!”
LinkedIn Employee & Company Profiles
Employees should update their personal LinkedIn profiles to include the new website URL. Does your company have a listing on LinkedIn? If not, create one! Having a company listing on LinkedIn is a great way to promote your products and services, improve your credibility, and boost your SEO.
For tips on how to customize the anchor text linking to the website on your LinkedIn profiles and other optimization tips, view our recent LogicClassroom on Marketing Yourself on LinkedIn.
Yelp Listing
Is your company listed on Yelp? Yelp is an ever-growing social networking site where users review local businesses and give them a rating of 1-5 stars. Even if you haven’t created a Yelp listing, one of your past clients may have added you to the site without your knowing. Do a search in your area to see if your company appears in the search results. If so, claim your Yelp listing! If not, create one! Make sure you optimize your company listing by filling out all the available fields. Make an announcement about the new website and maybe offer a small percentage off for mentioning they found your new website on Yelp.
There are LOTS of review sites like Yelp, such as YP.com, SuperPages.com, Merchant’s Circle, CitySearch, etc. There are also a large variety of industry-specific directory/review sites available online. Do your research, and register your new website!
EXPERT TIP:
Once on Yelp, it’s important to add new photos to keep your listing fresh. You also want to encourage your happy clients to review you on Yelp so if the occasional unhappy customer leaves a bad review, you’ve got enough good reviews to soften the blow. Set up email notifications so that if you get a review on Yelp about a negative client experience, you can respond to it promptly.
Google Places Listing
If you need your website to be at the top of Google’s search engine results for some marquee keywords asap (don’t we all?), one of the ways to help that happen faster is by registering your website with Google Places! You’ll need to register your company with an actual physical address where you receive mail, but if you run a small business out of your home, you can hide your street address from your listing and only show your city and state.
A Google Places listing is FREE and you can make announcements, add photos, service area, company history and other business information, feature YouTube Videos, and more! This is a great way to showcase your business and increase clicks to your website without having to shell out lots of money for PPC advertising!
Your company may have been added to Google Places by a user and given a review and star rating. In that case, all you’ll have to do is click the “Business Owner?” link in the upper right corner of the listing page and follow the directions to claim the listing. Google will send a postcard to your attention via snail-mail to your business listing with a verification code you will enter online to claim the listing.
Add Links to Company Social Media Profiles to Your Site
Say WHAT?! You just got your visitors to land on your new website, and now I want you to lead them away again? Not exactly. It’s just a good long-term investment for your relationship with that lead. You want people using your site as much as possible, but if your potential clients and clients want to check in with you via the social media channels they use regularly because it’s convenient for them- make it easy for them to do so and give them access right from your home page.
Add Social Sharing Buttons to Your Site Content
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Make it easy for your website visitors to share and syndicate your content for you! Add quick-share options such as the Facebook ‘Like’ Button, the Twitter ‘Tweet’ Button, and the ‘Google +1’ Button to your blog posts and property listings, etc. Utilize social sharing plugins for your blog like ‘AddThis’ to let readers quickly syndicate your blog posts to popular bookmarking sites like Digg, Stumble Upon, Reddit, etc.
Blog About It – Share, and Syndicate
Your first blog post on your new website should essentially be a press release about your new website that you will syndicate to your social media profile & share on popular and industry social bookmarking sites. If you already have a blog, consider doing a ‘coming soon’ teaser blog about the upcoming relaunch.
Guest Bloggers
Invite a vendor (like a landscaper, interior designer, or exterminator, etc.) you frequently do business with to post as a guest blogger on your site, and link their blog post back to their website. As a Realtor, you can pick local business in the areas you serve to spotlight and invite someone to guest blog from that business about their company and the neighborhood. These ‘First Tier Guest Bloggers’ will promote their blog post on your new site for you and will appreciate the exposure and inbound link from your site!
Once your blog is more established and you begin to get a substantial amount of traffic to your site and blog, you can start to attract ‘Celebrity Guest Bloggers’, industry leaders and experts that are fairly well-known and will drive traffic to your site because they have a big following or good name recognition or are in the news frequently, etc.
Watch the Recent LogicClassroom on Blogging for Business Here
Search Engine Optimization (SEO) & Analytics

To get the most out of your content creation efforts, it’s important to optimize your pages with meta data, headings and subheadings, keywords, internal links, images, etc. so that search engines can properly index your site and potential leads can find your content when they search for your services online.
In order to run a successful SEO Campaign, add Google Analytics to track visitors to the site, and find out what content they find the most valuable (i.e whatever gets the most traffic). This will help guide your content creation over time. If you sign up for SEO and Online Marketing Services through Boston Logic, we will help you! We also have a blog full of resources on SEO and Social Media at www.realestateseo1.com to provide you with helpful tips and education on best practices and industry updates.
Optimizing your website pages and content should be an ongoing process, especially because you’re going to have a very active blog (right?!). Plan to review your SEO campaign keywords and strategy regularly to ensure you’re on track.
301 Redirects
301 redirects are an important, yet often overlooked, part of an SEO campaign if you already have an existing website. Essentially, 301 redirects are a little snippet of code that directs any search engines and visitors trying to reach URLs on your old website, that are no longer on your new website, to the appropriate replacement page on your new website. 301s are convenient for users and help ensure your company’s website won’t lose any SEO ranking it had with its old website. Boston Logic can help implement 301 redirects for your website upgrade - just ask!
Pay-Per-Click (PPC) Advertising
There are a variety of PPC advertising options available to you. I encourage you to take the time to look into each option. Find out what type of tracking each option offers (Google Adwords data tracks nicely in Google Analytics, for example), as well as the type of exposure your ads will get, and what type of competition they’ll be up against.
Facebook and LinkedIn PPC advertising may not offer the exposure of Google or Bing PPC ads, but you can make your ads extremely targeted based on geographic region, workplace, personal interests, industries, relationship status, etc. This kind of highly targeted advertising may be a better place to start for smaller budgets. LinkedIn PPC ads are best for B2B or recruiting ads.
You may also want to consider industry-specific venues like the real estate section of Boston.com or other popular industry websites that get a lot of traffic. Boston Logic’s Sequoia websites feature an Inbound Leads API so we can track leads from sources like Boston.com and enter them directly into your Sequoia CRM. Talk about Analytics!
Think outside the social media box, too...
There's still a bunch of ways to get the word out about your stellar new website! With a little creativity and good communication, you can be proactive about getting found. Stay tuned for the next part of our consultation to learn more about How To Promote Your Website: Part II.
We'd love to hear some anecdotes in the comments section from your own website launch experience- and check out our SEO blog for more on how to get your web pages ready for Google
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Posted on August 18, 2011 Filed Under Boston Logic Services, New Website Launches, Real Estate Website Design, Sequoia Real Estate Solutions | Leave a Comment
Jack Conway Passes Go with Award-Winning Website!
Boston Logic is thrilled to share the latest and greatest news from one of our highly valued customers, Jack Conway, Realtor: on July 1st, 2011, Conway's talented team passed the one year go with an award-winning site design in hand- which, we are proud to say, was
artfully constructed by Boston Logic's in-house web designers, and powered by our industry-leading Sequoia Software System.
JackConway.com was honored for web excellence by the Leading Real Estate Companies of the World®, earning the Website Quality Certification (WQC). LeadingRE is a global network of 550 premier real estate firms, and this prestigious certification is presented to members who demonstrate excellence in cutting-edge web design and functionality.
The team at Conway has classified their site as "Next Generation", and reported that since June 1, 2010, when Conway redesigned and retooled the website, traffic and customer engagement has risen dramatically. They cited the Sequoia system 'Mapped Search Tool' as one of the featured enhancements behind the traffic increase. This tool is part of LogicMaps, a fully customizable property search interface which displays search results on a map, in a structured list format for maximum user engagement- in other words, it shows your buyers exactly where they may want to live!
Boston Logic's mission is very much aligned with LeadingRE's President and CEO, Pam O'Connor's statement of realization that,
“with more than 90-percent of people using the Internet in their home search, it is essential for any successful real estate firm to have an engaging, informative and easy-to-use website".
The Marketing team at Boston Logic worked tirelessly to implement a comprehensive Online Marketing campaign for Conway since they signed on a little over a year ago, and the results are clear- the Web 2.0 stars have aligned!
To learn more about how Boston Logic can take your Real Estate business to the next level,sign up for a no-pressure demo today
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Posted on July 20, 2011 Filed Under Blogs, Boston Logic, Boston Logic News, Boston Logic Products, Boston Logic Services, Client Testimonials, Online marketing, Real Estate Web Design, Real Estate Website Design, Real Estate Website Features, Real Estate Websites, Sequoia Real Estate Solutions, Website Design | Leave a Comment
Find All About Boston Logic with Our New Video!
Looking for a new way to appeal to potential customers and those real estate brokers or agents looking to invest in new real estate websites or real estate SEO services, Boston Logic's talented Design Team created the following video to enhance the understanding of what we do here at Boston Logic.
Click the image below to watch the video on YouTube, or check out the embedded video on the BostonLogic.com home page!
The following is an excerpt of the video transcript:
Attention Realtors! Are you tired of spending money online without seeing results?
After years in the real estate business, and working with thousands of Realtors, we know that if you’re watching this video, you’ve either tried to leverage the web and haven’t seen the results you need, or you have yet to make an investment online and you know that now is the time.
At Boston Logic, every product and service we offer is designed to help your real estate business grow and succeed by bringing you more customers and more deals.
At the heart of this mission is the Sequoia platform - the most advanced online marketing and lead management software available for the real estate business! Powerful and easy to use, Sequoia saves you time and money, and helps you work less and earn more! Let’s explore just how we do this.
Our experience has taught us that almost every broker and agent wants and needs the same things to succeed online.
- A great looking website
- That ranks in search engines
- And generates lots of user traffic and high quality leads.
- Better lead management and Customer Relationship Management software -
- That’s built for the real estate process from first contact to the closing table.
Realtors need:
- A highly interactive MLS search which keeps users coming back to your site
- Easy to use Social Media tools
- Friendly support and training personnel who are only a call away
- AND they want all of this to be easy to use and manage.
Watch the full video to find out more about the Boston Logic Sequoia platform, or contact us to schedule a demo of the Sequoia Software to see what the most cutting-edge real estate website software can do for you!
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Posted on May 6, 2011 Filed Under Boston Logic, Boston Logic News, Boston Logic Products, Boston Logic Services, Help, Online marketing, Real Estate Marketing, Real Estate Software, Real Estate Web Design, Real Estate Web Site, Real Estate Website Design, Real Estate Website Features, Real Estate Websites, Search Engine Optimization, Sequoia Real Estate Solutions, What's New | Leave a Comment
Client Testimonial: New Boston Logic Real Estate Website Sees Results!
We are occasionally fortunate enough to receive glowing client testimonials and feedback about our real estate websites once they go live. In the following testimonial, a client experienced a significant dropped Bounce Rate, and is seeing that his website users and visitors are increasing their Time on Site!
"Dear David,
So as not to let the moment pass, I want to thank everyone involved in the launch and ease of implementation of our new real estate website. We still have a steep learning curve ahead but are enjoying the process.
Statistics a bit hard to gauge in a few days particularly our 2 slowest days of the week. However, our two prime concerns have had a dramatic turnaround in Google Analytics: Bounce rate has dropped 46% to 35% and Average Time on Site increased 187% to 4:53.
Thank you again, and I look forward to years of successful association." Fred, Martha's Vineyard Buyer Agents
Visit the Martha's Vineyard real estate website at www.mvbuyeragents.com to see more of Boston Logic's work and real estate website design and functionality capabilities!
Ready to get started with your own real estate website? Contact Boston Logic today to get started!
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Posted on May 2, 2011 Filed Under Boston Logic, Boston Logic News, Client Testimonials, Real Estate Software, Real Estate Web Design, Real Estate Web Site, Real Estate Website Design, Real Estate Websites, Sequoia Real Estate Solutions, Sequoia Real Estate Solutions, What's New | Leave a Comment
LogicClassroom Announcement: Leveraging Sequoia for Success!
Have you noticed the major Sequoia feature upgrades during the past few months? Join us for our next LogicClassroom, where we'll take you on a tour of the most powerful and popular features of the system!
Boston Logic always updates its real estate web site design software to keep real estate brokerages and agents ahead of the online curve. Last December, we launched our new CRM component to track and manage leads and workflow within the Sequoia platform.

We'll take a look at some quick tips for using the CRM component, as well as some time saving, day-to-day tools for interacting with your clients. We'll also take a look at how the information uploaded to the platform could be used to get real time data about how your brokerages is performing, where your leads are coming from, and what is happening to those leads after your agents receive them.
We also launched a new feature for our Content Management System (CMS) called Sidebar Widgets. We'll show you how to use the Sidebar Widgets tool to customize your site even further, giving your users the most comfortable and enjoyable online experience possible.
Learn these handy tips for getting the most out of your Sequoia software from Boston Logic on March 8th at 5pm!
You are welcome to attend at the Boston Logic Office (view map) or participate through an online webinar at your convenience.
To attend, please contact Katrina at 617.266.9166 or by email at ksierant@bostonlogic.com. Please specify whether you will attend the class at our office or online.
We look forward to seeing you there!
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Posted on February 25, 2011 Filed Under Boston Logic, Boston Logic Products, LogicClassroom, Real Estate Software, Real Estate Web Design, Real Estate Web Site, Real Estate Website Design, Real Estate Website Features, Real Estate Websites, Sequoia Blog, Sequoia Real Estate Solutions, Sequoia Real Estate Solutions, Sequoia System Classes, Webinar | 1 Comment
Client Testimonial: Ryan Shilow
We recently launched a new site on our Sequoia real estate solution platform, www.reshilowinc.com. The broker, Ryan Shilow, provided us with a great testimonial for our product, so we thought we'd pass it along!
“I think that this website is revolutionary, and the quality of service is excellent. Upgrading to the Sequoia platform is by far one of the best investments I have ever made for my real estate business, because it is the best system while still keeping it simple. Other competitors try to cater to every real estate niche, where with Sequoia, by keeping the program simple, you allow the realtor to make the niche.
I also love how the CRM is integrated as part of your website. With Sequoia, you have a one-stop-shop, because when you are managing your clients, you are also working on your website. I considered a few other options and quotes from competitors, but I am happy with Boston Logic’s high product quality, and all-in-one package where I didn’t need to build everything from the ground up.
Lastly, my favorite feature of the platform would have to be the 100% MLS integration with my website. This allows my client to be the realtor; they can search properties and get information without the back and forth hassle with getting clients information from MLS. The whole process is more streamlined, and I can also see what my clients are doing and what properties they are looking at. This an excellent system with a great support staff working behind the scenes. Awesome product!”
- Ryan Shilow, Broker for RE Shilow Realty
Contact Boston Logic to get started on your own real estate website!
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Posted on February 3, 2011 Filed Under Boston Logic, Client Testimonials, New Website Launches, Real Estate Marketing, Real Estate Software, Real Estate Web Design, Real Estate Website Design, Real Estate Websites, Sequoia Real Estate Solutions, Sequoia Real Estate Solutions, What's New | 1 Comment
Client Praises Boston Logic: Thank You!
Boston Logic recently received a glowing letter of praise from a client, and wanted us to share their kind words with you. We're happy to oblige!
To: The Staff at Boston Logic
From: Jody Pattison, Tri-State Realty Group
I wanted to take a few minutes and let everyone know how happy I am with my website! When I came to Boston Logic a year ago; I was a little overwhelmed. I was on a budget and knew I had to watch every penny.
I had a few different options for websites that were cheaper but they didn't have all the extra bells and whistles that Boston Logic offers. So being a little apprehensive at first was a natural reaction for me. However, after a year of allowing the real estate website to do its job; I am now producing at least 10 legitimate leads a month.
Last weekend I was contacted randomly through the real estate website (while my office is completely shut down and under construction) I was asked to see a property in Newton. This was a randomly generated lead from the real estate website Boston Logic built. I closed the deal in 48 hours and will receive a commission of almost $10,000 for only a few hours of work. (I know I sound like a infomercial...)
If anyone that comes to you guys with doubts or is on the fence; please give them my contact information and I would be glad to meet up with them anywhere or just simply talk with them over the phone and explain exactly why they should choose your company.
Bottom Line: One deal pays for the website. Its a no-brainer...I can absolutely say that now. If someone is serious about their business; they can't be without a it. Why not go with the best?
Sincerely,
Jody Pattison
Tri-State Realty Group
Want to increase your leads and accelerate your deal flow? Contact Boston Logic today to see what we can do for you!
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Posted on January 18, 2011 Filed Under Client Testimonials, Lead Capture, Lead Generation, Marketing Budget, Real Estate Software, Real Estate Web Design, Real Estate Website Design, Real Estate Website Features, Real Estate Websites, What's New | 1 Comment
LogicClassroom Slides: Sequoia’s New CRM
Thanks so much to all who attended our most recent classroom on Tuesday evening on Sequoia's New CRM! If you missed the LogicClassroom, here are the presentation slides.
At the LogicClassroom, we learned that CRM stands for "Customer Relationship Manager", and how important it is for real estate agents and brokers to have a strong CRM system in place to manage their leads. We took a tour of the new CRM dashboard on Sequoia, and delved into just a few of the new components now available, including Event and Task Management. Our sales guy, Pat, demonstrated how brokers can see all leads and agent stats, which can help their brokerage running smoothly.
Logic classroom - Sequoia's New CRM
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Posted on January 13, 2011 Filed Under Blogging, Blogs, Facebook, LogicClassroom, Real Estate Lead Generation, Real Estate Marketing, Real Estate Software, Real Estate Web Design, Real Estate Website Design, Real Estate Websites, Social Media, Webinar, What's New | Leave a Comment
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