Wow! If there’s one thing that’s dominating the airwaves this week, it’s the .realtor top level domain. So, we want to help folks decide on a few things: Will getting a .realtor domain help my SEO? There’s no evidence that a .realtor domain will help your SEO. You should certainly not go changing the domain for your existing site to .realtor in the hope that this will produce better search engine ranking. In fact, your URL has little effect on your SEO at all. Google has said so for a... Read The Rest →
Let’s say I have a great site for my business and it gets tens of thousands of visitors a month and hundreds of leads. Needless to say, my SEO is on point, and a lot of my leads find my site from organic search. But I’ve been hearing a lot about negative SEO recently. What is negative SEO? And is my site’s search engine ranking at risk? Also, why does it sound so scary? What is Negative SEO? According to Moz, Negative SEO is when someone attempts to lower a... Read The Rest →
The new iPhone 6 is the latest craze. At Apple stores, people have been queued up for hours. In some cases, there lines are wrapping around blocks. What does this mean for real estate? For one, it shows the rise in smartphone use and the need for real estate brokerages to adopt mobile friendly websites. Smartphone use is on the rise, especially as it becomes more affordable and accessible to most Americans. No longer are people using their phones to just make calls and text. They are also searching. Searches... Read The Rest →
Congratulations to Yorke Realty! They recently launched a new website under the Sequoia platform. Their website allows them showcase the best of Maine and New Hampshire – helping them keep potential clients on their site longer and searching through homes. Seamlessly integrated with an advanced customer relationship management system, their agents are able to keep track of all their clients and never let one slip through the cracks. Check out the website here.
Congratulations to Westwood Metes & Bounds Realty on their new website launch! The Leading RE and Luxury Portfolio Company serves Ulster County, Mid Hudson Valley, and the lower Catskills. They have been able to strengthen their presence in the region with their outstanding customer service. With the follow-up and marketing automation tools on the Sequoia platform, they can take their service to the next level and go above and beyond their clients’ needs. They’ll be able to spend less time behind the computer screen and more time with face-to-face interactions.... Read The Rest →