Congratulations to Related Realty Chicago on their new website launch! Related Realty is the residential brokerage division of Related Midwest, one of the premier real estate developers in Chicago. The real estate brokerage builds on Related’s outstanding reputation by providing their clients with the best service possible. With a new website built on the Sequoia Platform, Related Chicago will be able to combine their lead capture and management into one system, enabling them to better serve their clients, and ultimately, improve their conversion rates.
A study by Moz and Zoompf finds that page load time does not directly impact a website’s search ranking. It does, however, affect conversion rates and engagement levels. The faster the page load time, the better the user experience. In an A/B split test, Amazon found that as little as a 100-millisecond increase in page load time decreased sales by 1 percent. Similarly, a study of the 2011 Obama for America campaign site found that increasing paging time from 3 seconds to 5 seconds decreased donations by 14 percent—or the... Read The Rest →
Imagine your leads and clients searching through your website or their account to look for your contact information. If it is not in an easily accessible place, they might become discouraged and put off contacting you. To avoid this problem, we have made it even easier for clients to contact their agents. When a client now signs into your site, their main dashboard will display their agent’s information, including phone numbers and emails. Clients can directly message their agent by clicking on the link in the box. If a lead... Read The Rest →
Social media is a powerful tool that helps real estate brokers and agents connect and engage with clients. Find out how you can improve SEO and attract more leads by integrating social media channels to your real estate site in our latest eBook. Get specific tips on how to create, optimize, and manage Facebook, Twitter, Google+, LinkedIn, and Pinterest pages. Follow this guide and you will be able to strengthen your overall social media presence. Click here to access the eBook.
Video content attracts more leads to your site and keeps them on your pages longer. According to Moz.com, posts and pages with digital media attract three times more inbound links than plain text. This is because the human brain can process visual content more quickly easily than text. As a real estate company, the goal of your videos should be to sell, educate, or entertain your potential leads and clients. The type of information you can post on your site can be: Property tours – Provide videos of properties you... Read The Rest →