A website without any visitors is like a billboard in the forest. Online marketing is the process of moving that billboard out of the woods and next to a busy highway.
The web is constantly evolving. To keep up, your online marketing campaigns need to be agile. The techniques of just a few years ago are no longer efficient. Boston Logic works with real estate companies around the country to design and execute marketing strategies that can evolve and expand as your business demands. Accountability, in the form of comprehensive reporting and analytics, is a fundamental component of every campaign we manage. Empowered by the information that we provide, our clients can more efficiently allocate their marketing budget to produce a greater return.
A successful online marketing campaign has several components - Boston Logic provides all of these services in a variety of packages and plans to suit your budget and needs:
Search Engine Optimization Learn more
That billboard isn't going to move itself. If you want visitors to find your website when they're searching, then you need to have a strong search engine presence. The best long-term investment into search engine marketing is a well crafted SEO campaign.
Content Production Learn more
Content is King – it’s no cliché. In today’s online landscape, quality original content is critical to success, and Boston Logic can show you why. Discover how we can help you create the foundation for a powerful online marketing campaign.
Pay Per Click (PPC) Advertising Learn more
PPC allows you to generate traffic immediately. While mature SEO campaigns generally outperform PPC, the best search engine marketing campaigns combine both channels to produce the best results.
Social Media Marketing Learn more
Leading-edge marketing campaigns include a well-crafted social media campaign. Blogging, social networking, and content syndication all help you engage your network, reach new users, and market directly to incubating leads.
Email Marketing Learn more
Email marketing is still an essential component of the best campaigns. Regularly offering value-added content to your past and future customers is a fantastic way to maximize conversion rates and lifetime customer value.
"Boston Logic constantly keeps us informed on new technologies and strategies that help to improve our site and keep us one step ahead of our competition."Dave Costello, CL Waterfront Properties