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January 18, 2016

5 Reasons to Switch to Responsive Design

Picture this; a potential customer is in the market to buy a home, and they see an ad for your real estate brokerage. Maybe they’re browsing through a magazine on the train or sitting in a lobby, watching the TV before an appointment. Wherever they are, they do not have access to a traditional computer. What they do have is their cell phone. Perfect, they can still look you up online; it sounds like fate! […]
January 13, 2016

SEO Resolutions for 2016

Happy New Year from all of us here at Boston Logic! The new year is a chance to reset ourselves and outline some goals for 2016. While there are countless techniques and outlets for a successful online marketing campaign, in this post we will focus on SEO, and what we hope our readers will get out of their search engine optimization strategies this year: SEO Resolution #1: Continue to Build High-Quality Links Back To Your […]
January 7, 2016

4 Tips to Reach your Marketing Goals in 2016

According to Forbes, only 8% of people achieve their New Years resolutions. How did they come to this conclusion? Not sure, but I can take a guess why most resolutions fail. They are too lofty and not planned out well. If one of your 2016 goals are to grow your brokerage, a good start is to focus on your marketing efforts and here are some tips to get started: Tip 1: Plan a content strategy […]
November 6, 2015
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3 Ways Real Estate Marketing Is Like A Pumpkin Spice Latte

‘Tis the season for warm sweaters, brightly-colored leaves, and of course, curling up by the fire with a nice pumpkin spice latte. However, it is not the time to slow down your real estate marketing strategy! Here are three reasons why approaching your marketing campaigns is similar to creating one of these delectable autumnal beverages: 1. There Are Many Components Much like a great pumpkin spice latte, there are many ingredients that make up your […]
March 3, 2015

How to Increase Your Real Estate Blog Traffic and Engagement

Blogging regularly and consistently will help you increase your blog subscribers and boost your real estate website traffic.  You’ll be able to give a voice to your real estate company while providing valuable information to your potential and existing clients. Boston Logic clients often ask us how they can write effective and engaging blog posts – content that will interest and build their following.  Here are tips on how you can build traffic and engagement: Consistently […]
January 29, 2015

Ready to Take Your Brokerage’s Email Marketing to the Next Level?

Meet LogicReach, the most advanced email marketing and marketing automation system specifically tailored to the needs of the real estate industry. Part of the Sequoia Platform, LogicReach offers simple yet powerful features that help agents and brokers manage, nurture and communicate with clients. 1. Lists – Proper audience segmentation has never been easier. With LogicReach, you can manually or automatically add leads to one or multiple lists based on criteria you choose – for example, […]
January 12, 2015

See You at Inman Real Estate Connect in New York City

We’re headed to the Big Apple! We’re happy to announce that Boston Logic is sponsoring and attending Inman Real Estate Connect this year in New York City on January 27th-30th. We are going to be in Booth D11 (see map below) from Wednesday through Friday! Additionally, our president, Dave, will be at the CEO Summit on Tuesday at 2pm. We will be handing out plenty of swag and showing off our Sequoia real estate online marketing […]
April 12, 2005

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