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Blogging Best Practices for Real Estate Professionals

blogging-ebook-coverDon’t rely on old resources — best practices change. So we’re taking our eBooks to the next level. Check out our latest installment, “Blogging Best Practices for Real Estate Professionals,” for all that you need to know to take over the industry blogosphere.  

There’s a widely known adage in Marketing that “content is king.” As trite as this saying may be, the key to any effective marketing campaign is content. Regularly producing new material helps keep your clients engaged and improves your website’s ranking in search engines overall. Not only that, but producing novel and curated content also helps you build a reputation as an industry thought leader and influencer.

A great place to consistently publish original content is your blog. Your blog can cover a range of topics, allowing you the opportunity to unleash your expertise and creativity when speaking about real estate. You can even draw from your own experiences in order to tell genuine, engaging stories that leave a lasting impact on your readers.

In this eBook, we lay the framework for not only a good real estate blog, but a great one. We first start with setup and structure and make our way through the types of content you need to publish.

Here’s an idea of what we’re talking about:

  • How to set up the structure of your blog for success
  • How to optimize your posts for high organic search rankings
  • The types of content you need to be posting
  • And much more!

Now let’s get to the good stuff!

Sorry to be a tease and leave you hanging, but this is it for now. 

Want more? (You know you do.) You’ll just have to download the full eBook. Or risk missing out on the blogging tips and tricks that will take you the top of your territory. And after you download the eBook, please share it! 


Samantha Leonard
Samantha is a Digital Marketing associate at Boston Logic, who works closely with the Marketing and Sales teams to create engaging and valuable content, with the goal of educating leads and guiding them through the buyers journey.